Renewable Energy
Ditrolic Energy
Brand Activation
New energy identity activated across stakeholder touchpoints and digital channels.
View Case StudyBrand Activation Malaysia.
Walk Production delivers brand activation services for new and refreshed brands in Kuala Lumpur and Selangor, Malaysia. We carry the transition from approved brand strategy and design through to consistent rollout across your organisation, vendors, and external communications.
A brand activation project runs 2 to 4 weeks and covers internal training, vendor onboarding, and coordinated launch material production. The same team that designed your brand also rolls it out, so vendors are briefed first time and internal staff hear the brand story from the people who built it.
Walk Production
at a glance.
2018
Established track record
40
In-house specialists
6
Activation services
4
Launch material categories
Activation
services.
Our activation services cover every aspect of bringing your brand to life across your organisation and market.
01 Internal Training
Brand workshops for staff explaining the new brand, usage standards, and their role in brand delivery. Ensures everyone understands and can champion the brand.
02 Vendor Onboarding
Briefing sessions for agencies, printers, and suppliers on brand standards and material specifications. Ensures external partners apply your brand correctly.
03 Launch Campaign
Announcement materials, launch event support, and stakeholder communications. Coordinates internal and external launch timing.
04 Material Production
Coordinated production of priority brand materials for launch. Manages vendors, timelines, and quality control.
05 Implementation Monitoring
Review of brand applications to identify and correct inconsistencies. Catches issues before they become established.
06 Brand Guardianship
Ongoing review and approval of materials to maintain brand standards. Protects your brand investment as you scale.
Internal Training
Brand workshops for staff explaining the new brand, usage standards, and their role in brand delivery. Ensures everyone understands and can champion the brand.
Vendor Onboarding
Briefing sessions for agencies, printers, and suppliers on brand standards and material specifications. Ensures external partners apply your brand correctly.
Launch Campaign
Announcement materials, launch event support, and stakeholder communications. Coordinates internal and external launch timing.
Material Production
Coordinated production of priority brand materials for launch. Manages vendors, timelines, and quality control.
Implementation Monitoring
Review of brand applications to identify and correct inconsistencies. Catches issues before they become established.
Brand Guardianship
Ongoing review and approval of materials to maintain brand standards. Protects your brand investment as you scale.
Five-step
activation process.
Our structured process ensures coordinated brand launch across all touchpoints. Total timeline: 2 to 4 weeks for standard activations.
01
Activation Planning
We develop rollout timeline, stakeholder communication plan, and material production schedule. Coordinates internal and external launch timing.
- Activation plan
- Stakeholder map
02
Internal Launch
Staff briefings, brand training sessions, and internal material distribution. Your team understands and can champion the brand before external launch.
- Training sessions
- Internal materials
03
Vendor Onboarding
Briefing sessions with key suppliers and agencies on brand standards. Ensures external partners are ready for material production.
- Vendor briefings
- Specification packs
04
Material Production
Coordinated production of priority brand materials for launch. Quality control at every stage.
- Launch materials
- Quality control checklist
05
External Launch
Public announcement, digital transition, and customer communications. Coordinated across all channels for maximum impact.
- External launch
- Monitoring report
Our
activation work.
Maritime
PKCT
Brand Activation
Cruise terminal brand activated with corporate video and merchandise across facilities.
View Case Study
Aviation
Raya Airways
Brand Activation
Airline brand activated across aircraft livery, ground facilities, and digital platforms.
View Case Study
Property
Nest 2
Brand Activation
Property brand launched with brochure, marketing collateral, microsite, and 3D walkthrough.
View Case Study
Oil & Gas
Energy Equipment Technology
Brand Activation
Offshore contractor brand activated to communicate integrated capabilities to the industry.
View Case Study
Chemical
Avares
Brand Activation
Chemical company brand launched with refreshed digital presence for market visibility.
View Case Study Brand activation
packages.
We offer brand activation at different scope levels depending on your organisation size and launch requirements.
Why brands
choose us.
Same Team, No Re-Briefing
The branding team that built your identity also runs the activation. The launch designer already knows what every colour, mark, and tone rule means, so internal training and vendor briefings start the day the brand is signed off.
We Train Your Team
We conduct brand workshops that help staff understand and deliver the brand promise. Training can be delivered in-person or via video conference.
We Manage the Rollout
We coordinate production of launch materials, managing vendors and timelines for consistent delivery across all touchpoints.
Support Beyond Launch
Brand guardianship services available after launch to maintain standards as your team creates new materials.
Launch
materials.
Four launch material groups, planned and produced together so internal teams, customers, vendors, and digital channels all switch over on the same day.
01 Internal Communications
Staff announcement (email/memo), brand presentation for all-hands, desktop wallpapers, email signature templates, intranet portal content, and brand training materials.
02 External Communications
Press release, customer announcement, partner and supplier notifications, stakeholder letter for board and investors, and full media kit.
03 Digital Launch
Website transition plan, social media rebrand (profiles, covers), email template updates, digital advertising updates, and app/platform updates where applicable.
04 Physical Launch
Signage transition schedule, stationery rollout plan, vehicle rebranding schedule, uniform transition, and environment/office updates.
Internal
Communications
Staff announcement (email/memo), brand presentation for all-hands, desktop wallpapers, email signature templates, intranet portal content, and brand training materials.
External
Communications
Press release, customer announcement, partner and supplier notifications, stakeholder letter for board and investors, and full media kit.
Digital
Launch
Website transition plan, social media rebrand (profiles, covers), email template updates, digital advertising updates, and app/platform updates where applicable.
Physical
Launch
Signage transition schedule, stationery rollout plan, vehicle rebranding schedule, uniform transition, and environment/office updates.
Brand activation
questions.
Basic transition planning is typically included with branding projects. Comprehensive training and launch campaigns are scoped separately based on organisation size and requirements.
Transition timelines depend on organisation size and touchpoint complexity. Simple transitions take 2 to 4 weeks. Large organisations with multiple locations may require 2 to 3 months.
Yes, we conduct training sessions in-person or via video conference for distributed teams across multiple locations.
We develop transition plans that phase out old materials as they deplete. Immediate transition for high-visibility items; gradual transition for lower-priority materials.
Yes, we offer retainer services for ongoing material review, approval workflows, and brand consistency monitoring.
We maintain strict confidentiality during development. Launch timing and announcements are coordinated with your team.
Yes, we can provide activation services for brands created by other agencies. We review existing brand materials and guidelines before beginning activation.
Brand guardianship is ongoing monitoring and approval of brand applications to maintain consistency. We review new materials, provide feedback, and ensure standards are maintained as your organisation creates content.
Start a
project.
The more context you share, the sharper our first response. A rough scope and timeline are enough to begin.
01
You submit
We confirm receipt and route to a project manager.
02
Discovery call
A 30-minute call to understand objectives and scope.
03
Proposal
Itemised proposal within 1 week.
04
Kickoff
Brief finalised, production starts.